Music Industry Studies

The Bachelor of Arts in Music Industry Studies program at Athens State University is designed to offer relevant experiential training opportunities in the music industry, including essential skills in music performance and production, recording and audio engineering, and music business and management.

Music majors are trained to be desirable employee candidates in a variety of areas such as performing, engineering, songwriting, producing, managing, marketing, mixing, and recording studio management. The required industry training reinforced through practical artistic experience culminating in a supervised internship will allow program graduates to curate a portfolio and skill set appropriate to a multitude of careers in the music industry or future graduate study.

The Music Industry Studies program allows students to specialize in one of the following concentrations:

• Concert Touring & Live Performance
• Music Business & Artist Management

The career outlook for those majoring in Music Industry Studies is very positive; there is aggressive demand for Agents and Business Managers of Artists, Performers, and Athletes in Alabama and Tennessee. In 2022, there were 1,002 jobs in the region compared to an expected 806 jobs based on national averages for regions with a similar population size. Music Directors and Composers also appear on the Alabama Statewide List of In­-Demand Occupations, and the BA in Music Industry Studies curriculum would prepare students to pursue this career path.